With the mass proliferation of social media, being able to tap into this effective means of communication as a way of reaching customers has become essential for any business. Facebook, LinkedIn, Twitter, and Pinterest have all demonstrated results when used as a...
If you have been in the Social Media game for a while now, you are probably familiar with the ever pestering temptation or coercion from Facebook to hand over your wallet for Facebook Likes. If you haven’t already given in, you’ve probably thought about it, but you...
Organic reach decreased. Facebook fessed up to changing their algorithms. We all whined and complained. I think I even made some analogy between Facebook changes and Cher’s face. Here’s the deal: I now realize these changes weren’t necessarily a bad thing! They shook...
We all know that Facebook has experienced more changes than Cher’s face. And we all know that all we can do about it is complain. The most recent Facebook algorithm changes drastically decreased pages’ organic reach. Here’s why. What Happened? Let’s pretend that...
Google Analytics is a free tool created by Google that gives users valuable insight into their websites. By placing a few lines of code into your site, you can see the user experience. Utilizing this information can help you determine the effectiveness of your layout,...
This past weekend I went to a dinner function with my girlfriend’s office. She works for a big company and the company function was being held about 45 minutes away. We carpooled with some of her co-workers, which gave me time to get to know everyone. I was...
