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Read Time: 4 minutes TL;DR Businesses will go months – or even years – with a website that suffers from all kinds of common functionality problems. These issues scare customers away. A good relationship with your web developer is important for keeping your site clean...
Read Time: 4 minutes TL;DR There’s a well-designed set of best practices and features that help to ensure a successful e-commerce website, no matter the industry or type of products. Ensure product descriptions answer as many potential questions for the customer as...
Read Time: 4 minutes TL;DR Just because you’re working with a web development firm doesn’t mean you’re off the hook—it’s important to identify exactly who will do what and by when. Decide who in your business will be responsible for communicating with the web...
Read time: 3.5 minutes TL;DR Web design is part technical skill, part science and part art form. Mobile devices are the primary way people access the internet, so websites that neglect to use a responsive design are at risk of alienating visitors and being penalized...
Read Time: 3 minutes TL;DR 98 percent of those that attempt the DIY route never successfully publish a website. Drag and drop style design isn’t always feasible.While that may sound simple on the surface, only the most basic design elements work well with such a tool....
Smart business leaders figured out long ago that search engine optimization is one of the biggest keys to success in today's internet-connected economy. In recent years though, many companies have shifted their online marketing strategy towards social media outlets...
