Black Friday and Cyber Monday 2014

As we all know, this past weekend-Monday were the biggest shopping days of the year. Now that all of the craziness has died down a bit, we can reflect on which products stood out. All weekend long people have been banging away on their keywords, searching for the...

Optimizing Your Yelp Page

Yelp is becoming more and more popular as a social center for local business, as a way to find reviews by people who are actually looking to inform others of great businesses, and also as a way to connect with business owners. I’ve noticed that business owners...

Content Writing and Copywriting

There are two kinds of writing for the web: content writing and copywriting. There’s a big difference between the two, and it’s important to be efficient at both of them. Content writing is your informational text. Such as a waiter who says, “Welcome...