The holiday season is a great time for marketers – and not just because of all the eggnog! During the holidays, everyone is out for a great deal, meaning potential buyers are more likely to consume marketing messages and provide valuable information about their needs...
A few years ago, LinkedIn made the decision to open up its native platform for content publishing to allow every member to publish their own unique content. This was a huge plus for content marketers and moved LinkedIn a bit closer to being the top dog when it comes...
One of the biggest impacts of the digital era is the huge advancement in the speed of communication. The latest joke, speech soundbite, or funny otter picture can travel around the world and back in minutes. With topics going in and out of style quicker than ever...
With the mass proliferation of social media, being able to tap into this effective means of communication as a way of reaching customers has become essential for any business. Facebook, LinkedIn, Twitter, and Pinterest have all demonstrated results when used as a...
Autumn is upon us and the holidays are quickly approaching, which means consumers will soon be searching for ideas and recommendations on the perfect gifts. A survey by the National Retailer Federation found that consumers are looking for a seamless connected retail...
People love to press buttons, or in this case, click them. If you have been anywhere near Facebook in the past few months, there is no doubt that you have seen an influx in the amount of clickable posts with calls to actions like “Learn More” “Like Page” and “Get...
